These days, every business needs a good website if they hope to survive. While the Apples and Coca Colas of the world could easily afford a site with all the bells and whistles, a new or small business likely can’t. That’s where template websites come in, including those offered by Launch, but… what is a Launch website?
What’s a Template?
At its core, a website template is a pre-designed layout where you can add your own content. As the template is already mostly built out, the cost can be a fraction of a custom site. All you’d need to do is supply the content you want to appear on your site.
Basically, these sites are ready-made and only require custom content provided by you. Everything a website needs, including design, layout, navigation menu, and features specific to you, have already been created.
Having a template website nearly ready to go right out-of-the-box means you can skip all the technical stages that come with building a site from scratch. Furthermore, a template site can be ready to Launch in far less time than a custom build.
Wait, Doesn’t Launch Offer Blueprints?
Actually, yes. While it is common to call them templates, these pre-built sites can go by a few names. We at Launch call them blueprints, others may call them skins, themes, or patterns. Whatever the name, they are all generally the same sort of product. However, there are distinct differences when you look at how these sites are made for you and who is making them.
You could shop around and see what’s available to you, but at Launch, you get a full suite of experts. There are services out there that offer free blueprint sites to users, but you’re generally left to fend for yourself when it comes to populating that site. With Launch, you have access to our professional, flexible blueprints, and you can also tap into our experienced and dedicated creative team!
Every Launch client has access to our development team to sort out any technical issues, along with a designer to aid in the look of your new site, and even a copywriter to make sure your site is saying what you want it to say.
Few other template website companies offer this level of support.
Also, while other sites will happily sell the same site design to 100,000 people, our templates are limited to only 100 people per blueprint. Why? This keeps your site ranking better on Google by not having it look exactly the same as thousands of other websites.
Which Blueprint Should I Choose?
When choosing a website blueprint, keep in mind the purpose behind it. Are you selling goods, or maybe services? Perhaps you want your new site to showcase your artwork or photography. This is an important decision to make as you work towards getting your Launch site off the ground.
Check out our blog on how to choose the right blueprint for more information.
How Do I Start?
This is the easy part. All you have to do is go shopping! Check out our library of blueprints to find the one right for you. We do offer industry-specific sites like those for home security, construction, recruitment, or photography. However, they are only rough blueprints and can be further customized to fit your needs.
Once you’ve found a blueprint that suits you, decide whether you’d like to buy it from us outright, or lease it on a monthly basis (keep in mind our monthly lease price also includes hosting, while buying it outright does not).
The best part is the process is almost fully automated! You pick the site, pay for it, send us what you want on it, and we take care of the rest!
Of course, we are always available to address any questions or concerns you may have. Get in touch today to see how we can help meet your needs.